Every figure below is calculated from the same 100-post public sample as the panel above, observed Sep 24, 2026, 4:57 PM PDT, with the report’s current formulas. Publication dates are UTC calendar days. The sample records no time of day, so it shows no posting hours.
The quick answer
Across the 88 posts @nike authored in this 100-post sample, it averages 414,485 likes and 3,319 comments per post. These are values recorded at observation, not live account metrics. The 8 ranked rows below link to their source posts.
This is a retained sample. The observation time marks when its public posts were read; it is not a separate observation time for every field. Public posts and their counts may change or become unavailable.
Headline numbers
- Posts analyzed
- 100 public posts, each one linked back to its original Instagram permalink.
- Average likes
- 414,485 likes per post across the 88 posts @nike authored.
- Average comments
- 3,319 comments per post across the same 88 posts.
- Posting cadence
- 2.5 posts per week across the window.
- Busiest weekday
- Sunday — 20 of 100 posts landed on it.
- Top hashtag
- #MilanoCortina2026 appeared on 12 of the 100 posts.
Posting cadence
The retained posts span Dec 15, 2025 to Sep 22, 2026 (UTC publication dates). This sample does not prove continuous collection or a steady publishing rhythm.
Inspect the dates and gaps directly. A count averaged over a window can conceal bursts, pinned posts or missing coverage, and does not show how often a viewer saw the account.
Top posts by engagement
Ranked by the likes plus comments recorded at observation, among the posts @nike authored. Each row links to its original Instagram post for source context. Current counters may differ from the observation, and a source link does not independently verify the recorded values.
| # | Date | Format | Likes | Comments | Caption | Source |
|---|---|---|---|---|---|---|
| 1 | Jun 2, 2026 | Image | 13,808,194 | 64,418 | Define Greatness. Then Redefine It. @cristiano @kingjames | Open post |
| 2 | Jun 4, 2026 | Reel | 2,865,537 | 61,120 | It was all going to plan until instincts took over… Rip The Script | Open post |
| 3 | Jan 27, 2026 | Reel | 2,505,106 | 31,366 | The NikeSKIMS Spring ’26 Collection, featuring @lalalalisa_m, arrives February 5. | Open post |
| 4 | Jul 6, 2026 | Image | 1,913,869 | 16,861 | The story continues @cristiano | Open post |
| 5 | Jun 3, 2026 | Reel | 1,568,847 | 9,519 | Nobody ever dreams of doing what they’re told. Rip The Script. June 4th. | Open post |
| 6 | Jun 5, 2026 | Carousel | 1,164,242 | 4,200 | RipTheScript.jpeg | Open post |
| 7 | May 21, 2026 | Carousel | 1,004,527 | 7,162 | Time to go off script. | Open post |
| 8 | Jul 30, 2026 | Carousel | 997,538 | 2,010 | Skating rink or salon, @alysaxliu leads the pack with style that rings true. From hoodie to toe. Elevate the e… | Open post |
Coauthors and caption mentions
Collab posts. 59 accounts are credited as coauthors on posts in this sample. Those credited on the most posts: @nikefootball, @nikebasketball, @nikerunning, @nikenyc, @nikeparis, and @sabrina_i. The listed coauthors are visible joint-publication evidence in this retained sample. Coauthor status does not establish payment, a talent contract or a negotiated partnership.
Caption mentions. Captions mention 47 accounts; those mentioned on the most posts are @cristiano, @nielsvink, @alysaxliu, @ericcantona, @erling, @kingjames, @teamusa, and @tokitoistheone. A mention is a reference in a caption. It does not establish a collaboration, talent contract or paid partnership.
Run this report on your own competitor
Use the Instagram account analyzer to review the available account check. Paid reports have their own scope, price and availability, shown before checkout. This historical sample is not a promise of a free paid report.
FAQ
Is this an official Nike analytics report?
No. Instaseer is independent and not affiliated with Nike or Instagram. Every number here is derived from Nike's public posts, and each row links to the original post so you can check it yourself. Private metrics such as reach, impressions, saves, and ad spend are not public and do not appear anywhere in this report.
How many posts does the report read?
This sample reads 100 recent public posts. When you run a report on your own competitor you choose the post count, and the report covers posts and Reels together.
Can I run this on any Instagram account?
Research requires an available public Instagram account. A public account may still be unavailable to the source or return a limited window. Private accounts are outside the supported scope.