{
  "observedAt": "2026-09-15T15:24:30-07:00",
  "timezone": "America/Los_Angeles",
  "campaignLaunchDate": "2026-09-09",
  "currentScaleReference": {
    "account": "@sydney_sweeney",
    "observedAt": "2026-09-15T15:24:30-07:00",
    "timezone": "America/Los_Angeles",
    "followers": 25829697,
    "following": 886,
    "mediaCount": 600,
    "engagementRatePercent": 7.29,
    "averageLikes": 1865791.91,
    "averageComments": 18123.82,
    "source": "https://socialblade.com/instagram/user/sydney_sweeney",
    "accessNote": "Values visible in the public profile summary at retrieval. The detailed daily follower chart required sign-in, so Instaseer did not use it to reconstruct historical daily totals."
  },
  "reportedPeriods": [
    {
      "label": "First three days after launch",
      "startDate": "2026-09-09",
      "endDate": "2026-09-12",
      "change": 50000,
      "precision": "rounded",
      "source": "https://nz.news.yahoo.com/sydney-sweeney-loses-more-200-183317724.html",
      "note": "Published coverage reported an increase of around 50,000 followers."
    },
    {
      "label": "Sunday",
      "startDate": "2026-09-13",
      "endDate": "2026-09-13",
      "change": -136848,
      "precision": "reported exact value",
      "source": "https://nz.news.yahoo.com/sydney-sweeney-loses-more-200-183317724.html",
      "note": "Published coverage attributed this daily change to Social Blade."
    },
    {
      "label": "Monday",
      "startDate": "2026-09-14",
      "endDate": "2026-09-14",
      "change": -68000,
      "precision": "rounded",
      "source": "https://nz.news.yahoo.com/sydney-sweeney-loses-more-200-183317724.html",
      "note": "Published coverage reported another approximately 68,000 followers lost."
    }
  ],
  "calculations": {
    "peakToLaterLoss": 204848,
    "peakToLaterLossPercentOfDisplayedFollowers": 0.793,
    "approximateSequenceNetChange": -154848,
    "approximateSequenceNetChangePercentOfDisplayedFollowers": 0.599
  },
  "interpretation": "The reported sequence shows initial growth followed by a larger two-day decline. Temporal association does not establish campaign causation."
}